Privacy Policy

Last Updated: February 2, 2026

This Privacy Policy explains how Calories Counter AI collects, uses, discloses, and protects your personal data when you access or use our website, mobile applications, and related services (collectively, the "Services").

Calories Counter AI is operated by AI SIMPLIFIED Ι.Κ.Ε., which acts as the Data Controller for the purposes of the General Data Protection Regulation (GDPR).

By using the Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree, please do not use the Services.

1. Data Controller

AI SIMPLIFIED Ι.Κ.Ε.

Registered Office: Vikelas 36, 71201, Heraklion, Greece

Email: caloriescounterai@gmail.com

2. Information We Collect

2.1 Information You Provide

You may provide personal data such as:

• Name and email address
• Age and gender
• Height, weight, and other body metrics
• Fitness level and dietary preferences
• Logged meals, exercise data, and AI prompts
• Photos uploaded for food analysis or app functionality

Some of this information may qualify as health-related data under GDPR.

2.2 Information Collected Automatically

When you use the Services, we may collect:

• IP address and general location (derived from IP)
• Device type, operating system, and app version
• Device identifiers and usage statistics
• App interactions, feature usage, and diagnostics

2.3 Information from Third Parties

We may receive limited data from:

• App stores and payment processors
• Analytics and attribution providers
• Social login providers (if enabled)

We do not collect data from public databases or data brokers for profiling purposes.

3. How We Use Your Data

3.1 Core Service Functionality

We process your data to:

• Provide and operate the Services
• Generate AI-based nutritional estimates
• Maintain user accounts and preferences
• Respond to support requests

3.2 Legal Bases for Processing (GDPR)

We process personal data based on:

• Contractual necessity (providing the Services)
• User consent (where required, including health data)
• Legitimate interests (service improvement, security)
• Legal obligations (compliance and enforcement)

3.3 Analytics & Improvement

We may use aggregated or de-identified data to:

• Improve AI models and app performance
• Conduct research and analytics
• Fix bugs and enhance user experience

3.4 Marketing

Where permitted by law, we may send service-related or promotional communications. You may opt out of marketing emails at any time.

We do not use health or nutrition data for advertising or profiling.

4. How We Share Your Data

4.1 Service Providers

We share data with trusted processors who assist us in operating the Services, such as:

• Hosting and infrastructure providers
• Analytics and attribution services
• Payment processors

All processors act under contractual confidentiality and security obligations.

AI-Powered Meal Analysis. When you submit a meal for analysis, the photos and text descriptions you provide are sent to Google's Gemini AI service to estimate calories and nutritional content. We obtain your explicit in-app consent before any meal data is shared for this purpose. This data is used solely to generate your nutrition estimates — it is not used for advertising. Google processes this data in accordance with its own privacy policy and applies equivalent data-protection safeguards.

4.2 Business Transfers

In the event of a merger, acquisition, or restructuring, personal data may be transferred as part of that transaction.

4.3 Legal Requirements

We may disclose data if required by law or to protect legal rights, safety, or prevent fraud.

5. Cookies & Tracking

We use cookies and similar technologies for:

• Essential functionality
• Analytics and performance

You may manage cookie preferences through your device or browser settings.

6. Data Retention

We retain personal data only for as long as necessary to:

• Provide the Services
• Meet legal obligations
• Resolve disputes and enforce agreements

7. Data Security

We implement appropriate technical and organizational measures to protect personal data.

No system is completely secure, but we regularly review and update our safeguards.

8. International Transfers

Personal data may be processed outside your country of residence.

Where required, we rely on appropriate safeguards such as Standard Contractual Clauses.

9. Your Rights (GDPR – EEA Users)

If you reside in the EEA, you have the right to:

• Access your personal data
• Rectify inaccurate data
• Request deletion
• Restrict or object to processing
• Request data portability
• Lodge a complaint with your local data protection authority

We respond to valid requests within 30 days.

10. California Privacy Rights (CCPA / CPRA)

If you are a California resident, you have the right to:

• Know what personal data we collect and why
• Request deletion of personal data
• Opt out of the sale or sharing of personal data
• Not be discriminated against for exercising your rights

We do not sell personal data.

Requests may be submitted to: caloriescounterai@gmail.com. You may designate an authorized agent to act on your behalf.

11. Children's Privacy

The Services are not intended for individuals under 16. We do not knowingly collect personal data from minors.

12. Policy Updates

We may update this Privacy Policy periodically. Continued use of the Services after updates constitutes acceptance.

13. Contact

For privacy-related inquiries or rights requests: caloriescounterai@gmail.com